LocationKHET SATHON - BANGKOK
Date10 April 2023
Duties & Responsibilities
- Lead 360 holistic strategic marketing and communication plan and implementation, to ensure that brand & strategies are consistent with the target, which includes the ability to understand & analyze consumer’s insights, market trend, marketing & competitive intelligences.
- Lead brand event, sales event, CRM, and tenant engagement program plan and implementation, including implementation but not limited to identifying key events, maintain pre- and post-event communication, and event attendance.
- Leads innovation, brand building, brand experiential projects with cross functional team.
- Develop creative concepts, theme & strategy to meet with objectives.
- Manage all aspects of social distribution, including content strategy, scheduling content, community management, and optimizing posts for engagement and search
- Bachelor or Master in Business Management or Marketing Communication or related field.
- Direct experience in advertising, PR, marketing communication, communication / creative agency or sales enablement.
- Marketing experience in Real Estate, FMCG, creative or lifestyle industries including communication, innovations, activations and brand planning.
- Proven experience carrying out event marketing efforts, including CRM planning, and marketing sales.
- Excellent communication and inter-personal skill and able to work with internal and external stakeholders, with excellent presentation skills to present to international team.